How to Manage Out of Stock Cannabis Marketing Assets with BudSense
Running a cannabis business is challenging! We hear it from our customers all the time.
It requires creativity, innovation, and a deep understanding of the regulations governing the cannabis industry. One of the biggest challenges that cannabis businesses face is managing their inventory and marketing assets. This is where BudSense comes in, the superhero of cannabis marketing solutions!
From single store operators to larger retail operators, BudSense meets the needs of any size cannabis retail business
In regular retail stores, the products are usually the same in each store. But with Cannabis, different stores almost always have different products that are changing week to week and batch to batch. BudSense can help you show special promotions in each store but only for the items that are actually available in that store.
Use your digital signage as a tool to sell more weed
Why do traditional digital signage solutions not understand the challenges of the cannabis industry?
Typically, traditional digital signage solutions are a one-size-fits-all. They're great for some industries, but when it comes to the fast moving complex products of the cannabis industry, they just don't cut it.
Digital signages that catches your customer’s eye
Why is digital signage important in the cannabis industry?
Think about it - when you walk into a dispensary, what catches your eye? The answer is probably the beautiful, colorful displays showcasing the various products.
That's where digital signage comes in. It's an essential tool for cannabis businesses to showcase their products, communicate information, and create brand awareness. Digital signage helps dispensaries engage with cannabis customers and create a memorable experience, all while staying compliant with regulations.
With BudSense’s POS integration you’ll only promote products that are in your store
What can happen if your promotions aren't up to date?
Ever heard the phrase "you only get one chance to make a first impression"?
This is especially true in the cannabis industry. If your promotions aren't up to date, it can lead to a poor customer experience, and lost sales.
Outdated promotions can mislead customers into thinking a product is available when it's not, leading to disappointment and frustration. This can damage your brand reputation and cause customers to lose trust in your business.
Automate inventory to ensure your your merchandising is always up to date
“It’s nice to come in and have everything all right there updated. We no longer have to constantly cross out products, which doesn’t look great on our menus and we’d miss things sometimes which makes the customers angry. With BudSense, it’s really nice to have everything automatically being updated and added in.”
- Julia Beck, Cannabisssion
Why is cannabis inventory so hard to manage?
Cannabis inventory is no easy task. It's a complex product that comes in various forms, including flowers, edibles, concentrates, and oils, each with different potency levels. Additionally, regulations require that cannabis businesses track and report their inventory in real-time, making it challenging to keep track of what's in stock and what's not.
Most traditional retail industries use monthly or quarterly merchandising strategies that have mostly consistent product offerings from one location to another. But with Cannabis, inventory is not only significantly different from store to store but also batch to batch.
BudSense can solve this problem!
Automate deploying marketing assets on your digital signage
How can BudSense help keep your promotions up to date and accurate?
BudSense is like having your own personal superhero on your side. With our ability to deploy marketing assets at scale to multiple locations at once while also tying each asset to a sku in your dispensary you can set up all your corporate promotions, push them out automatically to all stores, and only display the ones that are actually in stock at each store.
Digital marketing that are easy, efficient and effective
How do I learn more about BudSense?
Excellent! If you want to learn more about how BudSense can help your cannabis business thrive, you can book a demo today!
We can’t wait to hear about your unique goals and how we can help you automate your merchandising strategies.
Learn More about BudSense
Curtis is a cannabis shopper who loves to explore at his own pace. His ideal shopping experience? Laid-back, with plenty of space to browse, and helpful budtenders on standby when he needs them. Curtis, like many informed shoppers, relies on accurate, up-to-date information to make smart decisions. Curious how dispensaries can keep loyal customers like Curtis happy? Read on to find out!