Exploring High-Potency Edibles: Matthew’s Journey

Matthew stands against a pink background with a graph labeled "Potency & Flavor" and illustrations of various cannabis edibles like gummy bears, chocolates, and lollipops.

Matthew is an experienced cannabis consumer with a passion for edibles, especially those that push beyond the conventional limits of flavor and potency. As a frequent shopper with a keen eye for innovation, Matthew is always on the lookout for products that offer a robust THC experience while maintaining the convenience and enjoyment of traditional edibles.

 
Matthew pointing towards cannabis lozenges and capsules noting their 100mg to 150mg potency.

A Taste for Potency and Innovation

While gummies and chocolates have long been staples in the edible market, Matthew has shifted his focus to lozenges and capsules, which provide higher THC levels than the standard 10mg per package limit in the regulated market. Products like Aspire’s SPARK THC Moonrocks, offering 150mg of THC per package, and Edison’s Jolts, with 100mg of THC, have quickly become his favorites. These alternatives deliver the potency he’s seeking without sacrificing flavor or experience.

Matthew values these products not just for their strength but for their versatility and discretion. Lozenges and capsules fit seamlessly into his daily routine, offering a precise and controlled experience that matches his lifestyle. Their innovative approach to edible cannabis, blending potency with convenience, sets them apart in a market often constrained by regulations.

 

Matthew: A Shopper Who Pushes Boundaries

Animated graphic comparing cannabis products Edison Cannabis Co. (100mg THC) and Spark (150mg THC), showing ratings for effects, quality, and taste.

Matthew represents a growing segment of cannabis consumers who prioritize high-potency edibles and appreciate brands that challenge industry norms. His enthusiasm for lozenges and capsules reflects a larger trend toward alternative formats that deliver enhanced effects without compromising on quality or taste. These new products on the regulated market remind him of the high-THC edibles he experienced in the past from the legacy market, where potency was often the norm.

For Matthew, these high-potency edibles provide a familiar experience that bridges his past with the present. The ability to find products that match the strength he once found only in the legacy market is essential for his satisfaction.

 

How Dispensaries Can Meet Matthew’s Needs

Matthew smiling while looking at a menu of edible cannabis products divided into sections: High Potency, Gummies, and Chocolates, listing THC content and prices.

Dispensaries can capture the attention of customers like Matthew by emphasizing high-potency edible alternatives on their menus. Highlighting products like Aspire’s SPARK THC Moonrocks and Edison’s Jolts not only caters to his preferences but also showcases a willingness to innovate within regulatory boundaries. Budtenders who can explain the benefits of these products, such as their discreet nature, controlled dosage, and long-lasting effects, will build trust and loyalty with this type of consumer.

Additionally, clear and transparent menu descriptions—focusing on potency, format, and intended effects—will help Matthew make informed decisions quickly and confidently.

For Matthew, cannabis is about pushing the limits and finding products that deliver a uniquely satisfying experience. By focusing on innovation and catering to preferences for high-potency edibles, dispensaries can not only meet his needs but inspire repeat visits and lasting loyalty.

 
 
 

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